The MGS Blog

Monday, April 16, 2012

Microsourcing labour case

Lifebushido: The Challenge of the Microsourcing Labor Markets is available from Erran Carmel's web page under the 'Cases for Teaching' section - The case is about a small American firm growing in a new part of the sourcing world — microsourcers, also known by other labels: micro-work, human-cloud, crowdsourcing. LifeBushido is a middleman platform that mediates between the buyers and the global supply of sellers in specialty knowledge work. The case takes place in 2011.