"Kickstarter, a crowdfunding platform for creative endeavors, was founded in April 2009... The unique all-or-nothing approach to funding has struck a chord with both creators and funders and is allowing enterprising individuals to bypass traditional establishments to create films, music albums, events, and even products. Kickstarter helped hundreds of projects raise millions of dollars in 2010." Mashable blog (link)
Further reading
Kickstarter "A NEW WAY TO Fund & Follow Creativity". Web site (link)
Kickstarter Surpasses $100 Million in Pledges. Mashable post (link)
